The company Elda Ltd. is now the leading manufacturer of e-liquids for electronic cigarettes in Europe.

The idea to start the electronic cigarettes business and manufacture of e-liquids came from the President of the Managing Board of the company and its co-owner Dario Marenić, when a Chinese innovator presented this revolutionary product to him at a fair in Las Vegas. The world market is increasingly recognizing the fact that e-cigarettes and e-liquids do not contain tar and other harmful substances which can be found in traditional cigarettes. They are ideal for quitting smoking and also a more affordable alternative to cigarettes. We decided to take advantage of that and found an opportunity for business activities in this sector in the future.

The president of the company started his vision by finding the highest quality and rich aromas, and designing and creating formulas that became the best recipes in the world today.

To achieve his goal, the founder started creating his winning team. With that in mind he selected a group of highly educated, young, and professional people with experience and a lot of enthusiasm.

Our laboratory, accredited by Croatian Accreditation Agency, is equiped by the world-leading producer of analytical instrumentation.

Our team of highly educated experts, chemical engineers, pharmaceutical technology engineers, the president of the managing board with over 35 years of experience in business, tobacco and vape connoisseurs with years of experience, innovators, the marketing team, the quality control director, financial experts, strategic operational management experts, IT managers, programmers and graphic designers, and the public relations department make a winning combination and a winning team – PROFESSIONALISM AND EXPERIENCE in one place!

Our entire team has made the dream of our founder a reality! After months of experimentation and development, our team was able to create premium solutions! Consistency, security, and perfection are the features of our creative community in Elda.

Today 99% of our production is being exported to 80 countries in the world.

Our work has been recognized by the Croatian Ministry of Entrepreneurship and Crafts, which awarded us non-refundable funds from the EU structural fund, for further development and investment in new and state-of-the-art equipment.

We create our liquids from the highest quality and safest European ingredients, 99.9% pure and natural, pharmaceutical grade nicotine, high quality PG and VG bases and aromas.

The liquids are made with all necessary certificates, have not been tested on animals, and are completely GMO free, which creates additional security and trust in our customers. We make e-liquids using the latest automated equipment and according to the wishes of our customers.

Our main activity is to provide an OEM service, which includes production according to your recipes, adjusting to the wishes and the trends on the market.

We make and deliver our liquids as fast as possible and we know that the customers consider on-time delivery and punctuality to be extremely important. All the necessary certificates in our possession provide additional security and further contribute our success, which puts us to the top of the list of the most desirable business partners and suppliers in the entire world.

We are holders of the AAA Certificate of Bonitete Excellence, according to the international Bisnode ratings system, thanks to our excellent business results, high accomplishments, and above average indicators of success in official financial reports.

The secret of our success lays in recognizing good business opportunities. Our success is our persistence, being ready to accept new challenges, expansion of production and sale.


Our company


Executive Staff

Dario Marenic


Davorka Marenic

Member of the Board

Daria Marenic

Marketing Manager

Rinor Krasniqi

Sales Director

Zlata Petrovic

Chief Product Officer

Slobodan Brkovic

IT Manager

Maja Hadzic Kedacic

Graphic Designer

Mirela Simic

Sales Manager

Anita Jelinic

TPD2 Coordinator


We are a privately owned company with a successful 30 year business history. As far back as 1981 a craft business was formed under the name ELDA elektronika (a first craft business in former Yugoslavia that engaged in business activities concerning electronics), which manufactured small appliances and automobile electronics.

In 1990 we began to orient our business to the Far East where we founded, with our partner Samcole Ltd. from Hong Kong, an international company ELDA PACIFIC ENTERPRISE.

We have registered our craft business as a company with the name ELDA in 1993, owned by Davorka and Dario Marenić. We temporarily abandoned production in Croatia and reoriented ourselves to trade. We have had a clear business program from the beginning and we started with direct sales – through newspaper advertising and after that television advertising. We have established connections with leading companies for televised home shopping in the world.

Because of our persistence and ability to adapt and harmonize our business to the international quality standards, the leading televised home shopping company QUANTUM International selected us to be their partner in the Croatian market, despite serious competition.

ELDA is the member of ERA, Electronic Retailing Association, USA, a professional association that has members all over the world. We are actively participating in activities during professional conferences, congresses, and business schools (management and marketing) in Long Beach, Chicago, Los Angeles, Las Vegas, Tel Aviv, Hong Kong, Budapest, Venice, Barcelona, Monte Carlo, Canes, Marbella, etc.
As a member of CROMA (Croatian Managers’ and Entrepreneurs’ Association) since it was founded in 1990, our President of the Managing Board Dario Marenić participates in the contest for the selection of the most successful manager and entrepreneur in Croatia, where he received a professional award and the medal Croma 98 in the entrepreneurs category.
Our company is rapidly adapting to new situations and steering its business in the most successful direction. We are building a path to success by adhering to strict international criteria, and that makes us a reliable partner in Croatia and in the world.
We have participated in many domestic and foreign fairs where we received numerous awards. We are constantly introducing new products and advancing our business while keeping up with the trends in the world.

In 2008, among the first companies in the world, we started selling electronic cigarettes and producing our own e-liquids. The company Elda Ltd. is now the leading manufacturer of e-liquids for electronic cigarettes in Europe.

In the last week of March 2020, we started producing hand antiseptics. A major shortage of disinfectants on the market inspired Elda to reassign one part of its manufacturing facility and laboratory and obtain all necessary permits from the Ministry of Health to begin production. Thanks to foreign business partners and good contacts, a sufficient quantity of raw materials is ensured to start production and meet market needs.

The quality of Elda's products is confirmed by the extremely high standards of production and the certification of ISO 9001: 2008, OHSAS 18001: 2007 and ISO 14001: 2004, HACCP and ISO 50001. Also, the Elda laboratory is accredited according to the requirements of HRN EN ISO / IEC 17025: 2017. In the April this year we received ISO 22301:2012 for the Organization`s Business Continuity Mangement System.